Sarika Agro Process, a nut manufacturer, was struggling to differentiate their products in the competitive market. They were facing difficulties in building a loyal customer base due to their lack of unique branding and product packaging.

To help Sarika Agro Process overcome their branding and packaging challenges, we conducted a thorough analysis of their target market, competition, and current brand image. We also interviewed their customers to gather feedback on their existing products and packaging.

Based on our analysis, we proposed a new brand name ‘Baari Baari’, designed a new logo, and created a range of product packaging that was visually appealing and stood out from the competition. We also incorporated messaging that highlighted the unique selling points of their products, such as being roasted and using high-quality ingredients.

To test the new branding and packaging, we conducted a series of focus groups with potential customers, which provided valuable feedback on the effectiveness of our designs. Based on the feedback received, we made some final tweaks to the branding and packaging.

The new branding and packaging helped Sarika Agro Process achieve a 30% increase in sales within the first six months of launch. The new packaging was also well received by customers, with many commenting on the improved look and feel of the products. The feedback from the focus groups also provided valuable insights into the target market’s preferences and allowed us to refine our designs further.

By rebranding and redesigning the packaging for Sarika Agro Process, we helped them differentiate their products in the competitive market, build a loyal customer base, and increase sales.

Overall, our approach to branding and packaging redesign helped Sarika Agro Process achieve their business objectives and position themselves as a strong competitor in the market.